Author

Paul Watson

Browsing

When you share your worksheets outside of your organization, there is a bigger risk of content being changed or deleted or moved which even might be the most important data.

Hopefully, Excel provides the solution for such kinds of problems by giving an option to lock your sheet or password-protect an entire workbook to prevent accidental or intended changes in the content. Have a look at how to unprotect excel sheet

Things you need to know about Excel worksheet protection:

  Worksheet protection is not at all a security feature. It is not intended to forbid people from malfunctioning your data. Excel uses simple encryption for worksheet protection which can be broken very easily.

In older versions, it doesn’t even matter how complicated your password was, it was still breakable with just the basic knowledge of VBA in minutes.

The later version of Excel 2013 and 2016 used more refined methods of sheet protection, but they were also defenseless and the security can be broken without even knowing the right password. Still, we are so inclined toward Excel and its functioning. Here are some tips,

  • Secure your sheets with strong passwords that include alternative alphabets, and numerical and special symbols.
  • For workbook security to prevent others from moving, adding, renaming, and deleting your sheets, use workbook-level security.
  • Store your Excel files with hypersensitive data or information in a secure location like on encrypted hardware.

How to protect Excel sheets

  • Right-click a worksheet tab and select Protect sheet from the menu.
  • While setting up the password, try to remember it or note it somewhere but never save your passwords.
  • If any accidental modification happened by you or any of your teammates then it’s nothing to worry about. It just takes a single click to unprotect the worksheets.
  • After setting the password it shows allowance permission to what can be modified by others.
  • Select some of the options which you are okay with and permit others to modify.
  • Click OK.
  • The confirm password space will appear, retype the password and select OK. That’s all.
  • But the unintentional misspell will lock your excel sheet forever. Be aware of it.

How to unprotect Excel sheet with password:

  • Right-click the worksheet tab, and click on unprotect sheet from the menu.
  • On the Review tab, in the Changes group, select unprotect sheet.
  • In the cell group which is on the home tab, click format and select unprotect sheet.

If you have protected the worksheet with the password, then enter the password and unlock it.

If the worksheet was not protected with a password, then just clicking on the unprotect sheet itself will do.

Tip!

  • If your Excel file contains more than two protected sheets, process the macro individually to each sheet to unprotect it.

This is how you protect the Excel sheet and secure the entire workbook from malfunctions. To remove the password protection, go through the same steps and delete the password and save the changes.

More businesses have adopted text messaging as their means to reach target audiences and improve communication flow in the workplace. Text messages have become nonetheless popular to enterprises because more users rely on text and find smartphones convenient. However, integrating messaging platforms comes with risk if text message compliance is unobserved.

Countries have specific regulations for text messaging, so businesses must be cautious. Enterprises planning to leverage short message service (SMS) to their operations can compliantly do through the following ways:

Learn and Understand the Existing Regulations

As mentioned earlier, countries require businesses to observe SMS compliance. In this article, let’s focus on the US. Various federal and state laws govern text regulatory standards, primarilyTelephone Consumer Protection Act (TCPA) and Fair Debt Collection Practices Act (FDCPA). 

TCPA requires businesses to obtain consent from consumers before sending them any message, while FDCPA regulates debt collection activities, such as communication with debtors. Learning about these laws is critical to developing efficient and compliant text message integration.Moreover, the inobservance of these laws can potentially make the business vulnerable to regulatory crackdowns and expensive lawsuits.

Get Consent

Telemarketers cannot send promotional or informational messages to anyone without getting their approval. TCPA can penalize businesses that fail to adhere to this provision. Enterprises can only relay marketing-related messages upon obtaining the person’s written consent.

The other methods  telemarketers can use to get the person’s consent allowing them to receive notifications, include the following:

  • Let the consumer input their phone number in the web-based consent form with clearly specified terms and conditions (TAC)
  • Request the consumer to sign a physical consent form copy with clearly established TAC, as provided by the telemarketer 
  • Let the consumer response to the advertisement containing the TAC using the keyword provided

Archive Text Messages

If the business and the consumer agree to send and receive messages, the enterprise must now focus on archiving text messages. Archiving allows companies to monitor their employee interactions with consumers. Text archiving is also critical in ensuring that the business complies with regulations.

Businesses must only look for a reputable text message archive app, like LeapXpert, for a trusted archiving process. ContactLeapXpert today for inquiries.

 

If you’re a business owner, then you know that online marketing is essential to your success. But what type of online marketing is best for your business? There are many different options, but one of the most important is local SEO. What is local SEO, and why does it matter for your business? In this article, we will answer those questions and more!

What is Local SEO?

Local SEO is the process of optimizing your online presence to attract more business from local customers. This includes optimizing your website, social media profiles, and online directories for local search. Local SEO is essential because it allows you to reach customers who are searching for businesses like yours in their local area. All you have to do is find yourself a reputable and experienced agency for local SEO in Jacksonville to ensure that your business is visible to potential customers who are searching for the products or services you offer.

Why Does Local Search Matter for Your Business?

Local search is important because it allows customers to find businesses like yours in their local area. Customers who are searching for businesses like yours are more likely to convert into paying customers, and they are also more likely to leave positive online reviews. This is why local SEO is so crucial for your business! It also allows you to compete with larger businesses that may have a national or global reach. You can level the playing field by optimizing your online presence for local search.

The other reason why local SEO matters for your business is that it allows you to build trust and credibility with potential customers. When customers see that you are active on social media and that you have a strong online presence, they will be more likely to trust your business. Additionally, by knowing how to get on the first page of Google, you will be able to build credibility with potential customers by showing them that you are an authority in your industry. They will also be more likely to leave positive online reviews, which can help attract even more customers!

Tips for Optimizing Your Local SEO

Now that you know why local SEO is so important for your business, let’s take a look at some tips for optimizing your local SEO.

  • Hire an experienced local SEO agency to help you optimize your online presence.
  • Make sure your website is optimized for local search, including adding your city and state to your titles and tags.
  • Build citations on high-quality directories and review sites.
  • Encourage customers to leave positive online reviews.
  • Be active on social media and post regularly.

To Sum It Up

If you’re not already using local SEO to market your business, then now is the time to start. It is an essential part of online marketing, and it can help you attract more customers, build trust and credibility, and compete with larger businesses. So, what are you waiting for? Get started today!

Business signage is an important part of any company. It helps customers and clients know who you are, what you do, and how to get in touch with you. Good signage can also help improve your branding and marketing efforts. In this post, we will discuss the many benefits that signage can provide for your business. This way, you can make an informed decision about whether or not signage is right for you.

1. Signage Can Help Improve Your Visibility

One of the most important benefits of signage is that it can help improve your visibility. If you have a brick-and-mortar store, then good corporate signage is essential for helping people find you. Even if you don’t have a physical location, signage can still help improve your visibility. For example, if you’re a mobile business, then having signage on your vehicle can help people see you and know what you do. Moreover, if you’re exhibiting at a trade show or another event, then having signage can help you stand out from the crowd.

2. Signage Can Help Enhance Your Branding

A good signage strategy can also help enhance your branding as it can reinforce your brand identity. Your signage should be designed to reflect your company’s values, mission, and personality. It should also be consistent with the rest of your branding efforts. For instance, if you have a specific color scheme for your brand, then your signage should use those colors. Your signage should also be easily recognizable so that people can associate it with your brand. All of these factors will help improve your brand awareness and recognition.

3.  Signage Can Help You Generate Leads

Signage can also be a powerful marketing tool that can help you generate leads. It can be used to attract attention, build interest, and promote your products or services. For example, if you have a special offer or sale, then you can use signage to let people know about it. You can also use signage for advertising your grand opening or special events. In addition, if you’re exhibiting at a trade show, then you can use your signage to draw people to your booth. Finally, you can also use signage to direct people to your website or social media pages.

To Conclude

As you can see, there are many benefits that signage can provide for your business. If you’re looking for a way to improve your visibility, enhance your branding, or generate leads, then signage is a great option. It’s an affordable and effective marketing tool that can help you achieve your business goals and objectives.

Humans celebrate various types of occasions for different reasons. We throw birthday bashes to commemorate the day a person arrived on earth. We also host parties for milestones and achievements such as graduations, anniversaries, and promotions. We love these affairs since it helps us spend time with our loved ones and make more memories. We did not even let a global pandemic stop us from being social and memorialising various moments since we held virtual event celebrations in Singapore.

An-image-of-a-laptop-screen-showing-a-live-streaming-event

Like individuals, organisations of all types and sizes host events for various reasons. Companies like yours could commemorate the arrival of a new product or service and throw a grand celebration. You could also host celebrations to honour an achievement like surpassing the sales quota, hearing a “yes” from a prospective business partner, or reaching a specific number of company members. You and your team create a complex event management system to boost worker morale and motivation while helping them feel like they are a part of a community or a family.

But now that we live in a modern world, online occasions are slowly becoming the norm—especially after the coronavirus hit Lion City. Instead of heading out and renting physical venues to throw celebrations, we now gather with friends, family, colleagues, or fellow audience members on various digital platforms to commemorate a happening. Companies also throw at least one virtual event in Singapore every few months to maintain interaction with their customers and employees. But are online gatherings necessary? Why can’t we wait for the pandemic to end to celebrate an occasion or launch a brand, product, or solution?

An-image-of-a-person-wearing-a-headset-while-using-a-laptop

    I.          Are Virtual Events Necessary?

Like every physical celebration, a virtual event provides its hosts, organisers, and audiences with numerous perks and opportunities. Working at a company or supporting a brand will not be the same without these online celebrations. To help business owners like you see the beauty of hosting digital events, here are some of the numerous benefits you can expect from these virtual affairs:

A. Keeps People From Forgetting You

With the number of brands in the city, it can be easy for your customers to forget about your existence if you do not keep interacting with them. Fortunately, you can throw a virtual event in Singapore to keep them loyal to your products or services.

B. Better Audience Count

Whether you host a celebration for your employees or customers, your audience count will be significantly higher if you throw a virtual event for your company in Singapore. People feel more inclined to join online gatherings since these affairs are more convenient.

C. Reduced Costs

Hosting a virtual event for your company will not require you to spend hefty sums since you do not need a grand venue or complicated lights and sounds set up for it. You will only need a quiet room, a computer, a speedy internet connection, and a few lights to host an online gathering.

D. Improved Analytics And Feedback Reception

Virtual event platforms in Singapore can show you the real-time audience count of your online happenings. You can also know how participative they are by checking your computer screen. Virtual guests can even share their thoughts about the event through messaging applications or forms.

E. Sustainability

If your company tries to be as sustainable as possible, you should consider hosting a virtual event instead of a physical one. These online gatherings will not produce much trash or gas emissions contributing to climate change.

An-image-of-a-complete-live-streaming-setup

 II.          A Guide To Having The Best Virtual Event

After learning about the undeniable perks of hosting a virtual event in Singapore, you must be wondering how to throw the best one for your employees or customers. You may also feel overwhelmed by the pressure of making your online guests feel special despite seeing them through digital screens. To help you have a successful virtual event, here are a few tips to follow:

A. Build A Team

The success of the virtual event of your company depends on the organisers. When planning for such an online gathering, create a team of your most reliable and capable employees who will handle the occasion.

B. Set Your Objectives

Before conceptualising the look and feel of your virtual event in Singapore, think about the goals you want to achieve through the affair. Do you want to gain your employee’s trust, or would you like your customers to make more purchases from your brand?

C. Find The Ideal Platform

With the number of online platforms available, it can be challenging for you and your virtual event organiser in Singapore to find and choose the ideal one. However, you can pick by learning about your needs and target audience and matching them with an appropriate platform.

D. Make An Effective Setup

Like physical celebrations, setups are crucial for online celebrations. You will not need to decorate your live streaming room—but you should fill it with bright lights, powerful microphones, a reliable computer, and a strong internet connection to make your virtual event possible.

E. Do A Test Run

Before launching your virtual event in Singapore, conduct a test run of the programme to smoothen any wrinkles and fill every gap. Doing so will ensure that your affair will go well and satisfy your audience members.

F. Hire An Event Management Expert

If preparing for such a celebration seems daunting, you can hire an expert virtual event organiser in Singapore to make the affair possible. They will take care of the setup and event management system to free you from the stress of preparing for a digital commemoration.

III.          Work With An Event Management Company Today!

Hosting an online gathering is just as exciting and challenging as throwing a physical party. They come with obstacles but have similar goals—to memorialise a milestone or launch brands, goods, or services. Both should be successful for your company to experience their benefits, but having a wrinkle-free digital affair can be troublesome. Fortunately, you can work with an expert virtual event company in Singapore to address your online celebration management needs.

Evention Singapore is a team of virtual event management experts who can help you plan and execute your online company celebrations. Visit their website below to learn more about remarkable services.

SEO is vital since it benefits all companies across different industries. You may use SEO to boost your web presence and generate more sales whether you run a small business or a big corporation. You can take this opportunity to acquire the market’s trust and convert them into business customers and clients as more individuals land on your website and interact with your brand.

More individuals may notice your brand if your company website ranks high on SERPs – all of which is attainable with SEO. Engaging with third-party SEO services in Singapore to assist you in enhancing your search engine rankings and web presence might be the best idea to consider.

Different Types Of SEO Services

One thing to keep in mind is that SEO  can come in many variations. To obtain an advantage over your competition, you must apply various SEO services and practices to increase your platform’s performance and ranks.

To begin, you should understand the difference between white hat and black hat SEO. The distinction between white hat and black hat SEO is that black hat SEO uses unethical methods to outrank your rivals in the industry.

Although the black hat is effective, it is best to avoid adopting such approaches. This will result in the demotion of your website in the search results. Google might penalise you and make it more challenging to generate leads and rank higher in the SERPs. Instead, stick to white hat tactics. It is the proper method for enhancing your digital presence.

There are many different varieties of SEO services, in addition to white hats and black hats. Here is a list of the various forms of search engine optimisation.

#1. On-page SEO

On-page-SEO

On-page SEO services are concerned with making unique web pages more search engine-friendly. On-page optimisation includes everything that has an impact on your page’s ranking positions. You must ensure that every aspect of your website is well-optimised. The goal of on-page optimisation is to create and optimise content for both users and search engines.

Google shows how its crawlers look at every critical aspect of a website, such as keywords and pertinent data. As a result, you must optimise your website’s content by employing relevant keywords when generating web content. You must ensure that your keywords align with your respective contents.

Among the factors that affect your site’s ranking on SERPs, including the following:

  • Web Content
  • Title Tags
  • Meta Descriptions
  • Images
  • Keywords
  • Website speed

#2. Off-page SEO

Off-page-SEO

Off-page optimisation, on the other hand, is the polar opposite of on-page optimisation. It focuses more on activities that occur outside of your website that poses an impact on your results. Off-page SEO includes external website characteristics like social media posts and linking domains.

Marketing strategists employ link building as one of their most common off-page optimisation tactics. It is the intention to obtain backlinks from other sites. This can happen if someone cites your domain in their material, boosting the number of backlinks and referrals to your site.

Social media content sharing is another off-page SEO strategy. It can help you boost your digital presence and brand recognition without directly affecting your rankings. Social media sharing is another excellent strategy to drive organic traffic to your site.

Finally, guest posting is a powerful off-page SEO practice that involves writing blog posts and articles for other websites. You may boost the number of backlinks to your site and increase your reader’s traffic by doing so.

#3. Technical SEO

Technical-SEO

On-page SEO and technical SEO are likely comparable. Technical SEO aims to improve your website’s technical aspects, such as its site structure, XML sitemap, mobile usability, efficiency, and security. These factors influence your site’s search engine rankings, hence why technical SEO is so important.

Even if your site has high-quality published content, it will not receive more attention and rank higher without technological optimisation. Consider technical SEO as a strategy to make it easier for search engines to access your site. Furthermore, verifying that your site is freed of technical glitches is an essential component of technical SEO.

#4. Local SEOLocal-SEO

Local SEO services may be the ideal digital marketing technique for smaller companies. Local SEO is the practice of enhancing your web presence in your local region. The purpose of local SEO services is to develop website content tailored to local audiences in various ways. Other local SEO tactics can assist you in improving your local web visibility. Optimising your site for handheld devices is one innovative method. Because most clients use their phones to look for local businesses, you must ensure that your site is mobile-friendly.

#5. Organic SEO

Organic-SEO

Organic SEO services are ideal for businesses that wish to expand their reach to potential clients and customers locally and internationally. This method of SEO tries to improve your total online footprint by driving website traffic.

Content marketing, keyword researching, and web design and development are all examples of organic optimisation practices. These digital marketing tactics will aid in raising the number of organic visitors to your website.

Organic SEO is excellent for keeping long-term visibility online. It could take a while, but the end product is well worth waiting for.

#6. Shopify SEO

Shopify-SEO

Shopify SEO simply refers to SEO enhancements that are particular to Shopify rather than other websites. While Shopify shops charge certain SEO benefits, such as blogging and the option to redirect, they can also lead to duplicated content difficulties. Hence, you may hire a specialist who specialises in Shopify SEO and other online retailing services.

Hiring The Right SEO Services Company

Hiring-The-Right-SEO-Services-Company

All of the aforementioned SEO services can help your company in a variety of manners. However, you must outsource SEO based on your objectives, vision, and direction.

In the end, finding the best SEO company in Singapore counts most when hiring the right SEO company. You can run your SEO strategy more efficiently and learn further about SEO techniques with the help of an SEO agency’s qualifications and abilities.

Which SEO firm is the best fit for your company, anyway? Here are a few things to think about before employing an SEO company.

  • Check their credibility
  • Ensure to inquire about the range of their services and SEO packages
  • Keep in mind the expected guarantees
  • Generate a sufficient budget plan for your project and needs
  • Identify and stick to your goals

Bottom Line

You should include SEO in your company. Your long-term marketing approach will be worth it once you have enough audience and traffic to your website.

Consider it as a significant investment. Your venture may not appear to be promising to your target audience at first. However, you will soon see the fruits of your labour. This condition applies to SEO, where your endeavours and initiatives are more likely to be successful, specifically if you have the assistance of a competent SEO agency and SEO services in Singapore.

Gone are the days, where you had limited choices when it came to printers. If you just type “printers” on your search bar, you will be flooded with a lot of options. Depending on the type of printer you purchase, you might need to purchase the cartridges accordingly.

Understanding the Type of Cartridges for Printers

Printer cartridges can be of two types – Ink Cartridges and Toner Cartridges. Ink cartridges are used basically for inkjet printers. You can find them in black or colored liquid. The ink from these cartridges is a combination of pigments and dyes. The inkjet printers make use of jet of ink to spray them on paper.

Toner cartridges, on the other hand, are dry powder consisting of microscopic particles made of plastic. This microscopic powder is electronically charged, heated, and then put on paper through a rotating drum installed inside the printer. These cartridges can be found in laser printers. Both cartridges come in original, compatible, and remanufactured types.

It is always better to purchase printer consumables from credible stores such as Need More Ink, headquartered at Boca Raton, Florida. They are pioneers in all types of toners and cartridges. You can find both ink and toner cartridges for different brands and models that too at economical rates.

They have flexible payment methods wherein you can make payments via online platforms such PayPal or through debit or credit cards. You can rely on their customer support to help you with any queries related to their products.

Now you might wonder which printer would be suitable for you. This again depends on your requirement. If you are looking for printers specifically for HD images or to print on an occasional basis, then inkjet printers would be the perfect choice for you.

If you are looking for a printer for high-volume printing or color prints, then laser printers would be suitable for such types of jobs.

Basic Difference between Ink and Toner Cartridges

If you are still confused about which type of cartridge to opt for, it would be better to understand the difference. Some of the basic differences between these two cartridges are:

  • Toner cartridges have a high page yield when compared to ink cartridges
  • Ink cartridges have a lower initial cost than toner cartridges
  • Toner cartridges are beneficial for large printing volumes
  • Ink cartridges are good for small printing jobs or photos
  • Toner cartridges are larger than ink cartridges
  • Ink cartridges can dry out or clog frequently, toner cartridges do not dry or clog
  • Toner cartridges do not expire, but ink cartridges do
  • Ink cartridges consist of liquid ink, whereas toner cartridges consist of dry powder
  • Ink cartridges are less susceptible to smudging than toner cartridges
  • Toner cartridges take longer time to dry on paper than ink cartridges

If you already have a printer but are not sure which cartridge it uses, you can check the printer manual or contact any printing store to get the information.

Conclusion

Each cartridge has its pros and cons. It all depends on your printing requirement and the type of printer you are looking for. 

At the point when you deal with every engineer like a senior designer who you can confide in full independence, you end up with a group where workers can’t gain from one another and fill together in abilities and usefulness.

Reducing the need to have senior engineers

Each organization needs to have “senior” designers since it is appropriately accepted that senior engineers will have a superior comprehension of how to compose an application that itself is versatile to the changing requests of clients and item supervisors. Senior engineers all alone are less inclined to make heaps of specialized obligation as they close tickets and the greater part of them need less work to become familiar with the new codebase rapidly.

Need for junior engineers

At the point when you enlist junior designers, you assume that you want to make a learning society so you can foster junior engineers and spread the experience across the whole group. This culture builds how much pair programming, prompts more careful and useful code audits, and considerably less information segregation.

At the point when colleagues demonstrate each other regularly, it removes their singular work from their heads, giving a superior thought of ​​how their work squeezes into the more extensive setting of the application. Groups need software engineers for hire in light of the fact that they’ll handle the unimaginable and once in a while track down an answer in the shortest periods.

Maybe the main justification for employing junior designers is that it is hard to track down senior engineers who truly know what they are doing. The chase after a decent senior engineer can require numerous months, and it’s critical to adjust the expense of moving now as opposed to moving a half year after the fact.

If you’re a business owner, email validation can be crucial to maintaining your sender reputation and improving your inbox placement score. Without proper validation, your emails won’t be delivered to their intended recipient or will be blocked by spam filters. To make sure your emails are delivered, you need to validate every email address you send. A cheap email validation service can help you ensure that your list is valid and that the mail servers are functioning properly. These services can also check thousands of email addresses at once.

While email validation is not a must, it is a good idea. It improves the quality of your contact list, ensuring that you are sending to real, interested people. It reduces bounce rates and increases the chances of engaging with your audience. It can also boost your sender reputation and increase your ROI. It’s a win-win solution. So, why would you not want to use email validation? There are several reasons to do so, from boosting your ROI to keeping your database clean.

Reason to validate email addresses

The first reason to validate email addresses is to protect your reputation. The truth is that people have been sharing false information for thousands of years. While we’re doing our best to be as honest as possible, we’ve become more prone to making typing mistakes.

Inaccurate information can lead to misspelled names and other problems. We may accidentally type two letters instead of one or insert a random symbol in the address. An email validation service can catch such errors and help you keep your list clean.

Email validation is crucial for your sender reputation, as it keeps your list clean and helps your messages reach their intended recipients. It will also lower your bounce rate and improve your deliverability.

Additionally, email validation will help you avoid landing in spam folders. Because the digital world is so fast-paced, it is impossible to keep up with all of the new emails and data. Therefore, it is vital to regularly clean and update your list to keep it healthy.

While email validation is essential for your reputation, it can also help you increase engagement. In fact, email validation will help you engage with real subscribers who have already expressed their interest in your products or services. By removing invalid email addresses, you’ll be able to boost your email delivery rates. Besides, you’ll be able to improve your marketing performance by eliminating unwanted subscribers. The second benefit of email validation is that it will help you keep your mailing lists accurate. If you’re mailing emails to the wrong people, your mailing list will be cleaner.

Email validation will protect your reputation by ensuring that your list is clean and updated. An unclean email list will have a high bounce rate and will not be read by your target audience. Using an email validation service will keep your email list fresh and accurate. So, don’t wait any longer and try it today! It’s free and easy to use. This is an effective way to protect your brand from spammers, but you should be careful not to send emails to unknown addresses.

ProxyBox is a way to make programs that can work with the Internet only directly through a proxy. When configuring proxybox.org the administrator creates, as it were, a “copy” of the target server, but available through one of the ports of the proxy server for all clients of the local network – set the local “mapping” of the specified server. For example, local network users want to work with the Mail.com mail server, not through a browser, but using the Outlook Express or TheBat email program. These programs do not know how to work through a proxy.

Understanding the main flow of proxy for the game will help you understand IBM websphere application server where to best apply policies and deploy additional application services — for example, to identify and secure applications. This variety is due to the fact that there is no generally accepted standard.

After selecting a resource or service of stable proxies, the proxy server must establish a TCP connection to the service (application server). It is this separation of the “client” and “server” sides that is the main factor providing the ability to conduct more detailed security and business logic checks on the proxy server. It also means that there are two completely different networking stacks, each of which can be tuned and optimized independently. This dramatically improves performance as clients and services/applications often have different network profiles/settings.

In addition, anonymous proxies can collect telemetry performance information. For example, when a request is received, passive monitoring is performed, which allows the proxy server to track the response time and state of the pool of its resources (servers). This data can be used not only for creating statistics dashboards, monitoring and reporting performance but also as input to load balancing algorithms whose decisions are based on response time.